The multifamily housing market is constantly evolving, and so are the expectations of tenants. Today’s renters are looking for more than just a place to live—they want an apartment that fits their lifestyle and supports their needs. While luxury features like rooftop pools and concierge services may still have appeal, the amenities that truly matter to renters in 2025 are rooted in convenience, technology, and practicality.
For property managers, understanding and implementing the right mix of amenities can be a game-changer. The competition for tenants is fierce, and staying ahead of emerging trends is essential for maintaining high occupancy rates and tenant satisfaction. This article will explore the apartment amenities tenants are prioritizing, highlight trends shaping the multifamily housing industry, and introduce innovative solutions from WithMe, Inc., a leader in technology-driven apartment amenities.
What Are Apartment Amenities and Why Do They Matter?
Apartment amenities are features and services provided by property owners and managers to enhance the living experience for tenants. These offerings can vary widely, ranging from practical solutions like on-site laundry facilities to lifestyle-enhancing perks such as fitness centers or pet-friendly policies.
Amenities play a crucial role in attracting and retaining tenants. A well-thought-out list of amenities can differentiate a property in a competitive market, help maintain tenant satisfaction, and encourage lease renewals. In fact, research consistently shows that the right amenities can make or break a tenant’s decision to rent or renew a lease.
For property managers, investing in the right amenities is about more than meeting tenant demands—it’s about future-proofing their properties. The preferences of renters evolve, and keeping pace with these changes is essential for staying relevant.
The Evolution of Apartment Amenities
Over the past decade, the definition of desirable amenities has shifted significantly. In the past, luxury amenities were seen as the ultimate draw for renters. Properties with extravagant features like resort-style pools or 24-hour concierges were often perceived as superior.
However, as tenant demographics have diversified and practical needs have taken precedence, many renters now prioritize functionality over extravagance. A National Multifamily Housing Council survey highlights a shift toward amenities that directly enhance daily living, such as:
- In-Unit Washers and Dryers: One of the most requested features, these appliances simplify household chores and eliminate the need for communal laundry facilities.
- High-Speed Internet: With the rise of remote work, reliable internet connectivity has become essential for both work and leisure.
- Secure Package Lockers: Online shopping trends have made secure package delivery systems a necessity in modern apartment complexes.
Emerging Apartment Amenity Trends in 2025
Technology-Driven Amenities
Technology is at the forefront of modern amenity offerings. Property managers are incorporating smart technology to attract tenants who value convenience and connectivity. Keyless entry systems, app-based maintenance requests, and smart thermostats are just a few examples of how technology is transforming apartment living.
Additionally, tenants appreciate properties that integrate smart home features like automated lighting and voice-controlled devices. These solutions not only enhance the tenant experience but also improve energy efficiency and reduce operating costs.
Work-from-Home Support
The shift to remote work has permanently altered the expectations of many tenants. Apartment communities are adapting by providing amenities that support productivity at home. These include co-working spaces, private offices, and meeting rooms equipped with high-speed internet and professional-grade furniture.
For property managers, adding these features can make a property more appealing to professionals and freelancers who require a dedicated workspace.
Focus on Practicality
While luxury features still have their place, practicality is becoming a higher priority for many renters. Practical amenities that simplify daily living—such as ample storage, covered parking, and soundproof walls—are more desirable than ever. These essentials meet the immediate needs of tenants, making them feel more at home.
Sustainability and Green Living
Sustainability is no longer just a buzzword; it’s a significant factor in tenant decision-making. Many renters now seek environmentally friendly living options, and properties with green features stand out in the market. Examples of sustainable amenities include:
- Energy-efficient appliances.
- EV charging stations.
- Solar panels.
- Recycling and composting programs.
By implementing green initiatives, property managers not only appeal to eco-conscious tenants but also reduce utility costs and contribute to environmental preservation.
The Role of Amenities in Tenant Retention
Tenant retention is one of the most critical metrics for property managers. While amenities play a key role in attracting tenants, they are equally important for keeping them. When amenities are designed to meet the practical and emotional needs of tenants, they create a sense of community and belonging.
For example, properties that provide communal spaces—such as lounges, rooftop gardens, or fitness centers—give tenants opportunities to socialize and engage with neighbors. This sense of connection can significantly increase tenant satisfaction and make them more likely to renew their leases.
Introducing WithMe: Innovating Apartment Amenities
As tenant expectations evolve, companies like WithMe, Inc. are stepping up to meet the challenge. WithMe specializes in convenient, technology-powered amenities designed to enhance daily living while reducing operational burdens for property managers.
PrintWithMe: A Smarter Printing Solution
PrintWithMe offers a streamlined printing solution for tenants and property managers. This service provides on-demand printing without requiring residents to own or maintain their own printers. Operating in thousands of locations across all 50 states, PrintWithMe simplifies printing for tenants while reducing costs and headaches for property managers.
SipWithMe: Redefining Coffee Amenities
SipWithMe is revolutionizing the coffee experience in multifamily housing. With the ability to deliver barista-quality beverages in under 60 seconds, this amenity elevates tenant satisfaction and saves time for property staff. The convenience of SipWithMe makes it a standout feature for properties looking to offer unique and functional amenities.
Surveying Tenant Needs
WithMe is currently gathering data from over 5,000 apartment communities, including many managed by NMHC’s top property managers. This ongoing survey aims to uncover insights into what amenities tenants truly use and value. These findings will help property managers make informed decisions about which amenities to prioritize in their communities.
By partnering with WithMe, property managers can deliver cutting-edge amenities that align with tenant preferences while optimizing operational efficiency.
Visit Property Manager Insider for More Insights
The multifamily housing market is more competitive than ever, and the right apartment amenities can make all the difference in attracting and retaining tenants. Practical, technology-driven, and sustainable amenities are leading the way in 2025, reflecting the evolving needs of today’s renters.
For property managers seeking innovative solutions, companies like WithMe offer exceptional options that balance tenant satisfaction with cost efficiency. By incorporating amenities like PrintWithMe and SipWithMe, property managers can stay ahead of the curve and deliver a living experience that tenants truly value.
To stay updated on the latest industry trends and access tools to connect with qualified contractors, visit Property Manager Insider. Our platform provides property management professionals with valuable resources, industry insights, and opportunities to enhance their operations. Whether you’re looking to improve your property’s amenities or find the right contractor for your next project, Property Manager Insider is your trusted partner.
